I spend $4,000/month just to post videos.


One of the most annoying problems with content and making videos comes pretty quickly for those truly trying to build a Business With content.

Now to be clear if you are solo person making 1-3 videos and posting them to one or 2 platforms this wont effect you.

But if you are like myself and others and you are posting 3-6+ times a day across multiple platforms this is what will drive you insane.

Its the Actual posting of the videos.

Yup...i said it.

POSTING.

It pains me to say that truthfully it is one of the biggest bottle necks inside my own operation and my clients we manage.

As you progress and start making more videos you simply hate the fact of posting them.

You get critical of everything.

You become a perfectionist immedietly.

And worst of all you see the feedback.

So the easy fix is hire someone to post the videos for you.

"I believe this is a must for everyone"

Think about the logistics...

If you focus on the big 4 platforms.

Ig Reels

Tiktok

Youtube shorts

facebook reels

on average it takes a few minutes to download the finished video to a phone.

depending on your wifi and platform busyness it can be 3-10 min waiting for the video to post.

then repeat 3-5 more times.

now compound that 3-5 times a day you are looking at over an hour a day just posting your finished videos to the platforms.

This stacked up so bad inside my company that I have 2 full time posters I employ.

For those wonder that costs me roughly 4k a month to post roughly 100 times a day for me and my clients.

By now you may also be thinking...

Ryan you are an idiot.

Just use a software like metricool or something.

Now that may work for some peoples agencies and businesses.

But I know first hand and have seen it for years.

Everyone that gets big views does not trust that those services dont hinder views.

Now for another bottleneck with posting.

Adding manychat funnels to videos.

For both instagram and facebook we track every videos performance.

Which means each video gets a separate manychat funnel for each video.

This adds another 5-10min of time for those 2 platforms.

You can see this really starts to add up.

And lastly...

The trust factor.

You must trust the person posting your videos.

Think about this...

For almost 5 years me and my company have posted to the instagrams of some of the biggest online faces.

Cardones, Modern Wisdom, Jordan Peterson, Myself, and many others.

Imagine if my poster went rogue and posted something random to these accounts?

How do you think that would come back to me?

I had no idea when I started my company that POSTING would end up being this complicated but here we are.

My solution...

I don't cheap out on good people to do this.

Which also sacrifices some margins and profit for me.

But I sleep very knowing that this works.

Talk Soon,

Ryan

P.S. Ready to get serious with content? Start Here...

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